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Logos and literacy
Fri Jun 5, 2015 10:01

I think that awareness of the entire world of print, including logos alongside conventional print, is one of the first goals for learners. Logo reading is a good way to practice letter recognition and make the connection between written symbols and ideas/the world. I can see how students, maybe especially those with ASD (?), would learn a logo in connection to a letter and get stuck on thinking that is the only function the letter serves. Instead of fading logo reading, I think it should just be interspersed with instruction about letters and words so that the child gets to see how letters can make meaning of anything you can think of.

  • Re: Logo Reading - hinesjd, Thu Jun 4 13:20
    Great thought! Funny you should mention the McDonald's logo. I used to volunteer with a student who went to a school that had a giant "BR" for the name of the elementary school on the sign outside... more
    • Logos and literacy - miloshcl, Fri Jun 5 10:01
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